Hi! I'm a third year PR student and here is a little summary of what that involves..
I wake up at about 9 am, have a shower, sort out what I need to take with me for the day and then head to uni for either 11 am (on a Tuesday) or 10 am (on a Wednesday) when I have my first lecture/seminar. I'm quite lucky as I only have to be in uni for two days every week, but those days are full days and very full on. After my lectures and seminars are over I come home and then usually head to the gym. I find the gym a great way to relieve stress (particularly if I have been at uni for 7 hours straight!), then I come home, have my dinner, and then do one of the following: have a look at mycourse (the uni's online portal which allows students to view lecture/seminar notes, get in contact with tutors etc), put the t.v on and see what's on that night to entertain me, or chill out with my housemates.
Without boring you, I'll tell you a bit about what PR involves - various aspects of communication (internal and external), working with the media (websites, newspapers, magazines etc), social networking (facebook, twitter, youtube)writing press releases, being up to date with the latest news and gossip, plus a whole lot more which I'm not going to bore you with right now! Over the past two years, my course at university has taught me lots of valuable skills and I have learned that it takes a lot more time and detail than I thought to deliver a successful PR campaign.
I was extremely grateful when I landed a three week work placement at the Intercontinental London Park Lane Hotel, Mayfair, earlier this Summer, where I worked in the PR & Marketing department. It was amazing to actually experience real-world PR and discover what goes on behind closed doors. I loved my time at the hotel and I value every minute that I spent there - it really gave me a true insight to what goes on in all areas of PR including writing press releases, social networking, putting together a media coverage report, and being involved with internal projects.
I also did a one month work placement at the Grosvenor House Hotel in Mayfair, London, where I worked for EPS (Events Production Services). I had a fantastic time working there and really got a feel for what goes on behind the scenes when putting together huge events. I was lucky enough to be involved in one of the many V.I.P events that take place at the hotel which was a L'Oreal Gala Dinner. There were many important people there and I felt privileged to be a part of such a glamorous and high-profile event at one of London's top hotels.
Copy and paste the links below into your web browser if you want to take a closer look at where I worked at the Intercontinental London Park Lane Hotel and also the Grosvenor House Hotel:
http://www.youtube.com/watch?v=CMapPC0-iUM&feature=related
http://www.marriott.co.uk/hotels/travel/longh-grosvenor-house-a-jw-marriott-hotel/
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